In Shropshire brand

The In Shropshire Brand was developed by partners with post-Covid recovery funding from the Discretionary Additional Restrictions Grant and with funding from the UK government through the UK Shared Prosperity Fund.

The branding offers a consistent and engaging way of presenting Shropshire, and includes an extensive image bank of high quality images of the county, inspiring text about Shropshire, photographic and video briefs, illustrations, fonts, colours and tone of voice.

You can download the brand guidelines and all the assets on Visit Shropshire’s ‘Tourism in Shropshire’ site.

A media library including lots of photographs of the county is also available on the same site.