Promoting a site for allocation

To inform the next Local Plan, Shropshire Council undertook a ‘call for sites’ between the 10 July 2025 and 2 October 2025. Sites promoted through this exercise will be considered through a site assessment process as potential allocations in the next Local Plan to accommodate the development to meet the future needs of Shropshire.

Whilst the ‘Call for sites’ period has now closed, if you do still wish to promote sites for consideration as proposed allocations for development, please complete and submit the site promotion form to planningpolicy@shropshire.gov.uk. Submitted forms need to be accompanied by appropriate site location plan(s) and any available relevant supporting materialSites can be promoted for one or more uses, including but not limited to: new settlements, large scale sustainable urban extensions to existing settlements, sustainable mixed use development, housing, employment, retail and leisure, or renewable energy generation.

If you're unable to submit this information via email, it can be posted to Planning Policy, Shropshire Council, PO BOX 4826, Shrewsbury, SY1 9LJ. However, it's not necessary to submit copies by both email and post.

Wherever possible, we will consider site promotions submitted after the close of the ‘call for sites’ within the site assessment process which will be undertaken to inform the identification of proposed allocations in the next Local Plan. However, if site promotions are received after the completion of the site assessment process this may not be achievable. Where this is the case we will endeavour to consider them within a future site assessment, but this may not inform the next Local Plan.

Frequently asked questions

Related documents

Why are site promotions allowed after the ‘call for sites'?

It's important that the council understands where land is potentially available for a range of types of development. This will inform decisions on appropriate sites to identify as potential allocations in the next Local Plan – reflecting constraints, opportunities, and infrastructure needs and capacity.

Who can submit a site?

The process is open to all: landowners, site promoters, businesses, organisations, developers and any other interested parties.

However, if you don't own the land you'll need to specify who does and whether they support the site promotion.

Do I need to use the site promotion form?

The form ensures that all necessary information is provided and will support the timely review of sites by the council. As such, we don't encourage promotions in other formats.

Will all sites promoted be allocated?

No, not all promoted sites will be proposed for allocation within the next Local Plan. Furthermore, not all promoted sites will be supported as planning applications. 

What happens if sites overlap?

Some parcels of land are submitted to the council by more than one promoter, or the site promoter wishes for different components of a site to be considered separately. This won't affect the assessment process undertaken for the site.

When will the public see sites promoted during the call for sites?

All sites promoted, and the site assessment process undertaken, will be made publicly available on this website in due course. Specific timescales will depend on the number of site promotions received.

Can anyone comment on site promotions?

We're not inviting comments from other parties on site promotions. However, informed by the subsequent site assessment process and other relevant evidence, we will start to develop proposals for inclusion in the next Local Plan. We're keen to hear thoughts on these proposals, including proposed site allocations. As such, the first formal stage of consultation on the next Local Plan is scheduled to commence in late 2026.

Can anyone comment on the site assessment process?

We're not inviting comments on our site assessment process yet. However, it will be made publicly available as part of the evidence base that informs proposals within the next Local Plan. We're keen to hear thoughts on these proposals, including proposed site allocations. As such, the first formal stage of consultation on the next Local Plan is scheduled to commence in late 2026.

What is the site assessment process?

Our site assessment process will include consideration of site opportunities and constraints. Examples of key factors to be considered through this process are included on the constraints map. Importantly, this process will also include consideration of infrastructure needs and capacity.

In due course, all submissions and the site assessment undertaken will be made publicly available on this website.